Directly hit the marine pollution, environmental protection, sweeping the 2020 spring and summer new theme, no plastic coast

Lead: The ocean gives us life, but we give them plastic. The theme of the 2018 World Environment Day is 'Fixed Warfare,' a theme that calls on the world to work together to fight the problem of disposable plastic pollution. The United Nations Environment Programme has also joined hands with the China Goodwill Ambassador to launch the 'Clean Ocean' theme campaign. According to the latest statistics of the United Nations, the annual output of global plastics is expected to reach more than 300 million tons, and half of them are discarded once. If the status quo is ignored, by 2050, plastic waste in the ocean will exceed fish. In fact, the ocean is a whole, with no boundaries.

PART. 01

- Theme background -

The ocean gave us life, and we gave them plastic. The theme of the 2018 World Environment Day is “Fixed Warfare”, a theme that calls on the world to work together to fight the problem of disposable plastic pollution. The United Nations Environment Programme has also joined hands with the China Goodwill Ambassador to launch a “Clean Ocean” theme campaign. According to the latest statistics of the United Nations, the annual output of global plastics is expected to reach more than 300 million tons, and half of them are discarded once. If the status quo is ignored, by 2050, plastic waste in the ocean will exceed fish. In fact, the ocean is a whole, with no boundaries.

Protecting the ocean is imminent,

We pursue a coast without plastic,

It also gives marine animals a pure living space.

PART. 02

- Inspiration event -

Plastic Ocean The Plastic Ocean & Plastic Island

This is a public service advertisement created by Alkemy X for the Sea Shepherd Marine Guardian Association. At the beginning of the short film, there is a beautiful abstract ocean view. The creatures in the sea seem to swim very freely in the water. Only then are they found to be false representations. In fact, they struggle in plastic, which is eager to survive. The desire is in stark contrast to the harsh marine environment.

The sea environment is rapidly deteriorating as sea level rises and plastics continue to be consumed. Architects attempt to dig their plastic potential with discarded or burnt plastic waste. Through this plastic island building, people are reminded that plastic is harmful and hopes to inspire people to pay attention to environmental protection and protect the ocean from disaster.

PART. 03

- on behalf of IP-

Glacier Girl

Elizabeth Farrell is a girl who politicizes her personal life. She used the Glacier Girl glacier girl as a pseudonym to transform the activities of the high school art project into a digital platform, Remember the Glaciers, and to reach out to her peers to make the public pay more attention to global warming. Her Tumblr-style DIY successfully attracted the attention of her peers and set off a new visual political movement. Farrell produces slogan T-shirts, slogan costumes, slogan accessories, and her photos with a unique blue tone effect, showing a green ecological culture from a new perspective. Her rough and beautiful design encourages young people around the world to join the sport and make green culture a new trend.

Christopher Raeburn

Christopher Raeburn is a British fashion designer who creates men's, women's and accessories collections in a unique and innovative way. Raeburn has a clear vision of branded clothing, protecting humans and the planet, and its brand philosophy has made him a unique original designer. Each season's theme of the brand follows the sustainable development philosophy of the designer's “reduction, reuse and recycling”. In the latest 19SS spring and summer, the series is now inspired by satellite images taken by NASA. The images show the reality of the world we live in, “glaciers fade, seasonal changes”.

PART. 04

- On behalf of the brand -

CHENG PAI CHENG

CHENG PAI CHENG is a Taiwanese designer's personal eponymous brand. The designer is good at using bright color combinations and interpreting dreamlike costumes with feminine full-page prints. The theme of this season is “Lakeside Wonderland”, which uses the beauty of the distance, the sparkling lake surface, the light waves and other elements to be applied to the clothing through the clothing design language such as cutting and color combination, so that the clothing creates a dreamlike soft atmosphere. .

OAMC

The American fashion brand OAMC, founded by former Supreme creative director Luke Meir, has followed the aesthetic design of Jane. Luke Meier has always thought about the OAMC brand with a clear brain. His quarterly source of inspiration is a series of well-studied references. This season, he explored the opposite of space; the deep external and direct material aspects. Therefore, he is interested in lightweight silver foil on PVC, interested in its shielded and light outline. Let this season's clothing feel ascended and realistic, but reality is dreamy.

PART. 05

- something about exhibition -

Color direction | confrontation symbiosis

Is it a blue ocean or a plastic ocean? In this season, we focus on marine pollution. The marine underwater color with pollution erosion is matched with the impressionist green and clear pink and purple, forming a new color matching experience in spring and summer of 2020. The sense of clarity and gloom, as well as the contrast between bright and dark colors. Both confrontation and symbiosis, as well as people like ocean relations, we are all trying to find a balance point.

Pattern direction | marine life

The Danish artist Steffen Dam presents a “pure” beauty of the ocean by making marine specimens suspended in cans. In this series of patterns, we draw inspiration from the artist's work, through the complex sketch of fish, cartoon jellyfish and other underwater creatures. Combined with the abstract linear winding feeling, the sea fish seems to be struggling in pain and the ink splashing method with rotten and erosive feeling, which makes this series of patterns very artistic, interesting and full of youthful and psychedelic atmosphere.

Fabric direction|photosensitive reaction

In the spring and summer of 2020, consumers pay great attention to environmentally friendly and innovative fabrics. Let the natural interpretation form, the theme of the wave texture, mesh and fishing nets to create a fetish style, as well as the surface of the shell material, the smart reaction fabric will become an important fabric trend in spring and summer 2020.

PART. 06

- Group goods match -

For Women

Under the theme of the women's group goods to add a romantic and feminine to the girls, soft and light tones make the series full of energy, similar to the ruffle edge formed by the jellyfish edge and the texture of the waves stacked with tulle, etc., the details of the careful thinking It reveals the girl's playfulness and cuteness, and captures the youthful girlish atmosphere with a unique visual experience.

For Men

Nowadays, more and more business men demand individuality and pursue the true dressing experience independently, so they filter the traditional business concepts and choose unique and personalized external performance. This series is more about the use of fresh color matching, fine tailoring techniques, and mottled and erosive pattern techniques to set the light and smart casual business tone for this series of men's wear.

PART. 07

- Brand recommendation -

For Women

Simonetta Ravizza The collection is young, fast-paced and full of energy. The bright skirts are dotted with ubiquitous ostrich feathers, and the new look gives the brand a fresh, modern twist.

The Delpozo 2019 Spring/Summer collection features bright summer tones, rich colors and clear personality, and a uniquely irregular design that shows Delpozo's killer.

JOUR NE This season was inspired by Ibiza Island in Spain, and the show also has a naughty and friendly atmosphere.

BERTA CABESTANY In the spring and summer of 19, more marine life elements are used to interpret this season's theme.

Laura Biagiotti's extensive use of the sketchy fish-shaped pattern this season has become a highlight of the season.

For Men

N° 21's 2019 spring and summer men's collection is fresh and vibrant, and the sweater is undoubtedly the main item in this series, while the anti-wearing sweater is responsible for your eyes.

Ih Nom Uh Nit An organza with a sparkling short-sleeve Shirt with tonal suit trousers adds a more creative layering to the season.

Ermenegildo Zegna The two different elements of “Shape and Weight” have become the core of this season's design. This season's perforation and mesh design add a sense of lightness to the ready-to-wear collection.

Dior Homme gave his new definition in the new season in the face of new challenges in conceptual reshaping.

Damir Doma's latest men's collection uses a mix of different materials to reflect the minimalist candidness.