Internet popularity soared: Zhuo Wei music into the most attention brand

Click volume, praise, interactive three dimensions as the main evaluation system, popular in 2014 domestic mainstream fashion (fashion) online media. In the era of information explosion, the participation and interaction of netizens have been greatly improved. Everyone habitually enjoyed the benefits and convenience brought by the commodities and gave their own opinion. In order to follow this trend to a greater degree, major clothing network media have settled in Weibo, opened WeChat, in order to build a more smooth communication channels to achieve the site visitors and the media without distance communication. At this point, franchisees, consumers can learn from the channel they are concerned about the clothing brand. On the other hand, this formal force is driving the clothing brand to continuously improve its quality and improve the profitability of franchisees. Because, any flaws may be exposed anytime, anywhere in the franchisee and consumers. Especially in the field of children's wear, safety, quality, style all the time become the focus of everyone. The liberalization of the state's second child policy has provided great opportunities for children's wear brands and their franchisees, and the power of Internet users has motivated them to move forward. Any brand that is shoddy and ridiculous will nowhere to hide. At the beginning of 2014, China Apparel Network, Beauty Network, fashion brand network, children's wear network and other well-known clothing media has launched its own evaluation system. So in this year, those children's clothing brand most consumers and dealers attention? Who is the popular star? First of all, China Fashion Network opened the children's clothing channel (China's second largest clothing network media), impressively see the popularity of the network as the main evaluation criteria of "China Top Ten children's clothing brand list." One of Barra Barra topped the list with 272538 hits, wow haha, Parkland, Pigboy and other prestigious children's clothing brands have also entered the top ten. In addition, fashion fish, Sogni kids, beetle house ranked third, sixth and eighth respectively. This shows that the most popular is not necessarily the size of those brands, long brand history, cutting-edge children's clothing also by the franchisee attention. In another popular ranking, China Internet users also voted their favorite children's wear brand. Among them, Baby Jacky children's clothing topped the list, and Deehaas, Pig Banner, Disney, Sogni kids, Daddy Dad and other well-known children's clothing also made their names on the list. Unlike fashion brand networks, netizens from China's apparel network seem to be more concerned with emerging brands. Compared to the previous two sites, another well-known apparel network media evaluation of the beauty of the network on the more comprehensive. The evaluation criteria include brand popularity, product praise, attention index, brand reputation and many other factors. A total of 1028 children's wear brands (including baby) participated in the popularity list of Beauty Network. Sogni kids from Hong Kong ranked No.1 in Comprehensive Grading, Water Boy, Chinese Cabinet Doll, Family, Pig Banner, also ranked the forefront. Joined the children's clothing online, remember to see the popularity list is much richer. Perhaps the most know children's clothing is still a professional clothing media. Children's apparel network to join the evaluation system are the top ten annual children's clothing brand, the annual most attention brand news, the annual most attention children's fashion and so on. Joined the children's clothing network "top ten children's clothing brand," the top five are coco duck, Haywell, Pencil Club, JOJO and Sogni kids (Zhuo Lele), the top ten children's clothing are different styles of children's clothing brand in different regions. However, in the other two lists, it is more monotonous. One of the "Top Ten Most Influential Brand News of the Year", Sogni kids occupy seven locations, ranked first in the well-known children's clothing brand Carl Fate. In the "Top 10 Most Popular Children's Fashion of the Year" were the top nine brands of children's clothing, Sogni kids topped the list of children's wear. Maybe we are surprised? Why so many well-known children's clothing brand is not on the list. Perhaps it should be Wang Siwei that phrase: Children's clothing industry is shuffling, both for franchisees or consumers, the new children's clothing brand is more attractive to their attention.

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